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Case Study:
Collabovate Consulting
Education & Equity Consulting | National
The Challenge
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No consistent system to capture audience contact information during live presentations
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Follow-up materials (syllabi, resources, decks) were distributed inconsistently
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Engagement ended once a session concluded
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Email alone was limiting ongoing communication and reach
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Branding and media assets needed to reflect authority at a national level.
Each presentation was impactful — but the long-term relationship opportunity was being lost.
The Strategy
​We designed a presentation-first retention system that works anywhere Collabovate Consulting teaches — regardless of location, audience size, or institution.
The strategy focused on:
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Turning live speaking engagements into ongoing relationships
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Making follow-up materials instantly accessible
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Collecting audience data seamlessly and ethically
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Ensuring brand consistency across all touchpoints
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Enabling one-to-many communication without manual effort
The System We Built
Enhanced QR Code Engagement
(Automated Retention System)
We implemented an advanced QR code system designed specifically for live speaking environments.
When participants scan the QR code during a presentation, they gain instant access to:
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Session syllabi and materials
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Follow-up resources and curriculum
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Presentation decks and supplemental content
At the same time, the system securely captures participant contact information, allowing Collabovate Consulting to:
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Build a national contact list across all engagements
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Segment audiences by event, region, or institution
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Maintain long-term communication beyond a single session
Result:
Every presentation becomes a relationship — not a one-time interaction.
National Communication
(Mobile-Driven Channel)
We implemented a text-based communication system to support post-session engagement.
This allows Collabovate Consulting to:
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Send updates instantly to all past participants
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Share new curriculum, tools, or announcements
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Reach audiences regardless of where the original training occurred
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Maintain significantly higher open and engagement rates than email
Result:
One message can reach participants nationwide — reliably and immediately.
Media & Branding
(Asset Development)
To support credibility at institutional and federal levels, we created and refined professional media assets, including:
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Updated and edited video content
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Refreshed presentation visuals
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Professional headshots for speaking engagements
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Consultation and optimization of the website experience
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Custom logo design aligned with the firm's mission and consulting posture.
These assets ensure Collabovate Consulting is consistently presented as a trusted national authority, whether on stage, online, or in official materials.
How It All Works Together
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Live presentations drive QR engagement
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QR engagement drives contact capture
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Contact capture drives long-term communication
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Media assets reinforce authority at every touchpoint
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Each session compounds the value of the last — instead of starting from zero.
Key Takeaway
Speaking creates impact — systems create longevity.
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When engagement is designed intentionally, every presentation becomes the start of an ongoing relationship.
Results & Impact
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Consistent audience retention across national engagements
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Streamlined distribution of post-session materials.
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Stronger long-term relationships with institutions and participants.
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Reliable, scalable communication beyond email.
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Elevated brand presence across speaking and consulting environments.
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